{"id":172,"date":"2021-01-30T11:05:18","date_gmt":"2021-01-30T11:05:18","guid":{"rendered":"http:\/\/circlecue.com\/blog\/?p=172"},"modified":"2021-07-18T18:40:02","modified_gmt":"2021-07-18T18:40:02","slug":"how-to-decide-which-social-media-sites-to-use","status":"publish","type":"post","link":"https:\/\/www.circlecue.com\/blog\/how-to-decide-which-social-media-sites-to-use\/","title":{"rendered":"How to decide which social media sites to use"},"content":{"rendered":"\n
\"\"<\/figure><\/center>\n\n\n\n

No matter if you\u2019re a social media <\/strong>marketer or someone interested in leveraging your social<\/strong> media<\/strong> presence, it\u2019s imperative that you know which sites are worth your time. This knowledge will help you maximize your brand reach on social media <\/strong>sites and make sure you\u2019re engaging with the right people. Using your time wisely means that you\u2019ll be one-step closer to your social media <\/strong>goals.<\/p>\n\n\n\n

Nevertheless, how do you choose which sites to focus on? And, how do those sites fit your brand image? There are thousands of social networks to choose from, making this a very complicated decision. The good news is that you can quickly narrow it to the most popular and widely used platforms and make a plan from there. Once you know where you want to direct your efforts, it\u2019s all about choosing which ones will give you the best exposure.<\/p>\n\n\n\n

Narrow your choices<\/h4>\n\n\n\n

There\u2019s a platform out there for everyone and everything, so how do you decide which one will be best for you? Well, you should direct your efforts to sites that cater to people with similar interests, hobbies, and comparable demographics. The top sites in terms of monthly active users, include Pinterest, LinkedIn, Twitter, Instagram<\/strong>, and of course, Facebook<\/strong>. TikTok <\/strong>continues to grow as a potential option as well, though it still has a bit of very relaxed feel associated with it, so use it wisely!<\/p>\n\n\n\n

All of these sites are great places to direct your attention, and if you\u2019re like most of us, you probably already have an account or two. However, the trick here is to leverage your networks and existing audiences into people who care about what your content is saying. \u00a0<\/p>\n\n\n\n

One of the easiest ways to do this is to determine what channels your potential audiences are already using since the whole point of social media is to connect you with people who want to hear what you have to say. When you know where your audience is, then you can build your base from there.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Finding your people<\/h4>\n\n\n\n

Most social media marketers recommend that you find yourself a \u201ccontent crush\u201d \u2013 a brand, influencer, or person who produces the kind of content you\u2019re aiming to create. You can gain a lot of info about what works and doesn\u2019t when you lean on your content crushes. For example, figuring out where your best platforms are and how to use them effectively. Your content crush is probably already creating the sort of content that you want to see \u2013 that\u2019s how you found them in the first place! So look at what they\u2019re doing and copycat some of their approaches. There\u2019s no shame in trying out something that\u2019s already been perfected, so long as you attribute any work that isn\u2019t your own, make sure to highlight and give credit where it\u2019s due.<\/p>\n\n\n\n

Think about content in terms of blogs, podcasts, or other user-generated interactions, and you\u2019ll find that it\u2019s much easier to begin creating content that engages with your audience. One of the simplest ways you can do that is by using a CircleCue dashboard. From the dashboard, you\u2019re able to effectively monitor all of your feeds and keep an eye on your content crush \u2013 both of which will ultimately help you develop your brand. Sign up here today!<\/a><\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"

No matter if you\u2019re a social media marketer or someone interested in leveraging your social media presence, it\u2019s imperative that you know which sites are worth your time. This knowledge will help you maximize your brand reach on social media sites and make sure you\u2019re engaging with the right people. Using your time wisely means […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[12],"tags":[7,3,4,8,5,9,10,2,6],"class_list":["post-172","post","type-post","status-publish","format-standard","hentry","category-circle-cue-all-in-one-social-app","tag-business-profile","tag-facebook","tag-instagram","tag-personal-profile","tag-pinterest","tag-social-media","tag-social-media-marketing","tag-twitter","tag-youtube","eq-blocks"],"yoast_head":"\nCircleCue|How to decide which social media sites to use<\/title>\n<meta name=\"description\" content=\"How to decide which social media sites to use? 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